Germany’s World Cup Goal Flurry Sent Twitter Into A Frenzy
Here’s what five goals in less than 30 minutes looks like.
Even on Twitter — which is often the go-to service for conversations on the web surrounding sporting events — today’s blowout World Cup match between Germany and Brazil was far from ordinary.
In the span of less than half an hour during the first half of its match with Brazil, the German men’s national soccer team scored five consecutive unanswered goals. While it’s typical to see a spike in Twitter activity whenever a team scores a goal, the unprecedented scoring blitz actually led to a sustained increase in usage across Twitter that continued well beyond the fifth unanswered goal, based on data provided by the company.
As shown in the chart above, the service’s average tweets-per-second (or TPS, as the company refers to in shorthand) — which measures all conversations across Twitter, not just those about the World Cup — continued to spike higher after each of the team’s goals until the fifth consecutive one. Twitter’s usage beginning with the second goal was well ahead of not just Brazil’s opening World Cup match, but the average Twitter activity across the entire World Cup. The German men’s national team went on to win the match 7–1, with Brazil’s lone goal occurring in the final minutes of the match.
And indeed, the conversation did continue — comprised of tweets about how the German men’s national team was completely dismantling Brazil, which came in as a favorite to win the World Cup. The match set another record for Twitter in terms of the number of tweets sent for any sporting event, beating out the Super Bowl (during which 24.9 million tweets were sent).